No merger for Taboola and Outbrain after allOn September 10, 2020 by Admin
An Enormous content recommendation merger falls Apart.
It looks like the two largest companies in the content recommendation marketplace, Taboola and Outbrain will not be teaming up after all.
They announced an $850 million merger last year, but seemingly a “challenging cultural match” and the economic effects of the COVID-19 pandemic on the digital advertising businesses have scuttled the deal. There has been no formal announcement yet.